# DraftKings Uses AI in Gambling Ads

DraftKings uses AI to target losing gamblers with personalized ads. The ads are based on betting data and aim to lure users back. This practice raises concerns about predatory advertising and user harm.

https://www.eff.org/deeplinks/2026/09/draftkings-using-ai-supercharge-harms-online-behavioral-advertising

Image: https://www.eff.org/files/banner_library/mobile-privacy.png

#ai #advertising #gambling

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Canonical URL: https://qwibbit.com/q16571

Created: 2026-10-22T20:44:04.766555+00:00

Last edited: 2026-10-22T20:44:04.766555+00:00

Board: 3

Origin: Syndicated

Original source: https://www.eff.org/deeplinks/2026/09/draftkings-using-ai-supercharge-harms-online-behavioral-advertising