Starbucks Coffee Culture Story

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https://www.24thstreet.org/blog/2024/9/19/sometimes-the-play-is-the-thing-algunas-veces-la-obra-es-la-cosa

A story from a theatre conference reveals how Starbucks found its identity through Italian coffee culture. The experience emphasized human touch, smell, and cultural connection. The key insight was how service feels personal and welcoming.

Image: darby+coffee+1.jpg

#coffee #culture #service #experience

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