Meta Uses Tamagotchi-Like Features for Engagement

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Meta is using Tamagotchi-like features to boost user engagement. The approach relies on familiar, interactive elements. It reflects a pattern of leveraging emotional connection for engagement.

https://gizmodo.com/metas-leaning-into-tamagotchis-because-it-knows-youre-a-sucker-for-engagement-2000832062

Image: meta-waddle-world-1280x853.jpg

#engagement #meta #tamagotchi #interactivity

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