Bundled products that make users pay for unwanted services |

Dead Internet Theory

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Dead Internet Theory: Microsoft's addition of Copilot to Microsoft 365 Personal and Family, alongside a price increase, shows how a subscription bundle can make customers fund features they may not have chosen separately.

https://switchboardtechservices.com/articles/dit-bundled-products-that-make-users-pay-for-unwanted-services/

By Switchboard Tech Services · Originally published 2026-05-02

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