First-party tracking arrangements that conceal third-party

Dead Internet Theory: Tracking can appear to come from a site's own domain while an outside vendor still operates the endpoint or receives the data, making hostname inspection alone an incomplete map of who is involved.

https://switchboardtechservices.com/articles/dit-first-party-tracking-arrangements-that-conceal-third-party-involvement/

By Switchboard Tech Services · Originally published 2026-05-25

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